TUBAF Future Lab
Future Lab: Student Recruitment – Share your ideas!
Our university is evolving steadily. In research, teaching and administration, we are facing new challenges all the time, which require creative and sustainable strategies. To achieve this, the rectorate wishes to involve all members of TUBAF and invites students and staff to contribute their perspectives and ideas.
The University Communications Department is kicking off the new ‘TUBAF Future Lab’ format with a focus on student recruitment. Here, we need new approaches and fresh ideas on how to make TUBAF stand out as an attractive place to study and increase its visibility. To this purpose, discussion sessions in a World Café format are planned on four topics, from which you can choose up to three:
- Target group: Who are our students or prospective students, and what messages would reach them?
- Unique selling point: What really makes TUBAF special? Where is our niche within the higher education landscape?
- Fresh ideas for student marketing: What works beyond traditional campaigns, fairs and programmes for pupils?
- Collaboration: How can we achieve better collaboration between faculties/institutions and the central University Communications department?
Programme (subject to change)
| 10:00 | Introduction and keynote on student recruitment |
| 10:30 | World Café, Round 1 |
| 11:15 | World Café, Round 2 |
| 12:00 | Lunch break (self-catering in the canteen/cafeteria) |
| 12:45 | World Café, Round 3 |
| 13:30 | Debriefing and outlook |
Registration is open until 2 November 2026.
