Research Fields

General Business Communication

Intercultural Business Communication

Specific Cross-Cultural Studies

Organizational Communication
Business to Business Communication
Business to Consumer Communication
Idea Generation
Decision Making
Motivational Communication
Persuasive Communication
New Media

International Business Communication
International Business Relationships
International Mergers & Acquisitions
Market Entry under Intercultural Considerations
Intercultural Consumer Communication
International Public Relations
Intercultural Training
Foreign Assignments
Tourism

German Business Contacts and Relationships with:

Afghanistan
China
India
Italy
Korea
Mexico
Ukraine
USA